Traditionally, CRM self-service portals used to be the web support channel for customers. Some companies extended this concept and used such portals for employee management, dealer management, etc. However, such use cases are very minimal....

Anyone who has gone through the process of setting up a B2B (Business to Business) Account with a Bank would swear by the poor experience they are met with due to the highly inefficient and...

Whether we receive a call from a telemarketer or have a problem with a product or service, chances are we will all have an encounter with a call center. How the call center representative responds...

Executive Summary  The second decade of the 21st century has seen the maturity of social media as a distinct digital entity. From being an avenue for simply connecting with family & friends, it is increasingly...

It is our pleasure to state that CRMIT, one of the fastest growing specialists in delivering CRM solutions has launched a book: CRM On Demand – Administrative Essentials at a glittering ceremony on January 18th...

Today our team in CRMIT will be launching a new book “CRM On Demand Administrative Essentials” authored by our very own CRMITians, Padmanabha Rao and Venkatesan Sundaram. On Friday, Jan 18th, we’ll celebrate the book’s...

Adapting the correct ways of marketing is utterly important in today’s immensely competitive market. Every business entrepreneur knows that besides the quality of the products or services that they provide, a proper marketing technique is...

It is our great pleasure to state that CRMIT, one of the fastest growing specialists in delivering CRM solutions, has successfully completed 9 years of its existence, since its inception on 16th of September, 2003....

Testing has undergone a sea change in the last decade, particularly in the last few years. Today, Independent Validation / Testing is perceived as a major strategic tool for ensuring highest levels of quality assurance...

I recently faced a data challenge that almost disturbed a whole organization. My aims were honorable, I insist, but this was something so new, so unprecedented, that it nearly didn’t happen. When it did, it...